Bondi Sands' Technocolor 1 Hour Express Self Tanning range is a first-of-its-kind in the beauty industry because it offers four shades that have been specifically formulated to flatter every skin tone. Rather than offering self-tanner varieties that are light, medium and dark, the brand introduced Sapphire for a natural cool tone, Emerald for a deep olive tone, Magenta for a rich deep tone and Caramel for a warm golden tone.
For this innovative beauty release, the brand used Dermachromatic Colour Technology, low-level tanning active ingredients and electrolyte hydration so that everyone can experience a tan that develops quickly and looks flattering. True to its name, the self-tanner can be washed off after just an hour after applying.
What's Driving This Trend
- Color-focused Tanning
- Bondi Sands' Technocolor shades are formulated for every skin tone.
- Dermachromatic Colour Technology
- Bondi Sands' innovative self-tanner uses low-level tanning active ingredients and electrolyte hydration.
- One Hour Express Self Tanning
- Bondi Sands' new self-tanner can be washed off after just one hour.
Who This Affects Most
- Beauty
- Bondi Sands' innovative self-tanner offers a new way of formulating tanning foams.
- Skincare
- The use of Dermachromatic Colour Technology in tanning foams could be applied to skincare products.
- Consumer Goods
- One hour express self-tanning could become a sought-after feature in the consumer goods industry.