Natural beauty brand BYBI is now accepting pre-orders for its all-new Blueberry Booster, a 100% cold-pressed blueberry seed oil that's made with a by-product of the juicing industry—seeds that would otherwise go to waste. As a skincare booster, the product is designed to be added into one's existing skincare routine, helping to add protection from the blue light emitted by a variety of tech devices. Although unseen, blue light can accelerate signs of visible aging, with BYBI noting that "Blue light damage is unfortunately a real thing; it can weaken, inflame and even discolor the skin."
The Blueberry Booster works as an all-natural shield for blue light and is a simple addition to serums, moisturizers and other products.
BYBI also produces a Strawberry Booster, which also makes use of by-products from the juicing industry.
Why This Trend Is Growing
- Sustainable Beauty
- The use of by-products from the juicing industry in skincare products provides a sustainable solution and taps into the growing trend of eco-friendly beauty.
- Blue Light Protection
- The development of skincare products specifically designed to shield the skin from blue light exposure presents a disruptive innovation opportunity in the beauty industry.
- Cold-pressed Ingredients
- The use of cold-pressed blueberry seed oil showcases the trend of incorporating pure, high-quality ingredients into skincare formulations.
Industries Being Reshaped
- Skincare
- The skincare industry can explore the use of by-products from other industries to create sustainable and innovative beauty products.
- Juicing
- The juicing industry can find new revenue streams by supplying by-products for use in skincare products, contributing to a circular economy.
- Tech Devices
- The tech industry can collaborate with skincare brands in developing blue light protection solutions, tapping into the growing concern over the effects of blue light on skin health.
