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Color-Changing Cocktail Sakes

The Seilan Blue Sake Changes According to the Recipe

— September 8, 2020 — Marketing
The Seilan blue sake is a high-quality alcohol product from Japan that is positioned as a chromatic alternative to other options on the market that will work to enhance your choice of cocktail recipe. The alcohol product is a high-quality sake known as ginjo that is created using rice that has been polished to a minimum of 60% of the grain and is produced in the Saga Prefecture's Sato Shuzo in Japan. The product has a vibrant, blue-hued appearance that will change in shade according to how much citrus has been added to the recipe to allow for a completely customized final appearance.

The Seilan blue sake is available for purchase from both Village Vanguard as well as Amazon Japan and comes in 16.9-ounce bottles.

Image Credit: SoraNews24
Trend Themes
1. Customizable Cocktails - The trend of customizable cocktails is disrupting the traditional alcoholic beverage industry, opening up opportunities for innovative and personalized drink experiences.
2. Chromatic Alcohol Products - The trend of chromatic alcohol products, such as the Seilan blue sake, showcases the potential for visually captivating beverages that offer a unique and striking aesthetic, appealing to consumers looking for novel drinking experiences.
3. High-quality Sake - The trend of high-quality sake, like the ginjo used in Seilan blue sake, presents an opportunity for premiumization within the sake industry, targeting discerning consumers who appreciate craftsmanship and refined taste.
Industry Implications
1. Beverage Manufacturing - The beverage manufacturing industry can capitalize on the trend of customizable cocktails by developing innovative production processes and ingredients that enable consumers to create their own personalized drinks easily and conveniently.
2. Alcoholic Beverage Retail - The alcoholic beverage retail industry can leverage the trend of chromatic alcohol products by curating a unique selection of visually appealing drinks, attracting customers seeking novel and Instagram-worthy beverages.
3. Sake Production - The sake production industry can seize the opportunity presented by the trend of high-quality sake by focusing on artisanal techniques, quality ingredients, and exceptional taste to cater to the growing demand for premium sake products.
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