Prince St. Pizza is offering its first-ever dessert pizza with the launch of its new Black Currant Big Apple Pie Pizza.
The new Black Currant Big Apple Pie Pizza was developed in partnership with McCormick & Company and comedian and internet personality Hannah Stocking to promote McCormick’s 2026 Flavor of the Year, black currant. The unique treat essentially takes a classic apple pie base and adds a black currant drizzle, along with McCormick Black Currant Finishing Sugar. The result is a bold and tart berry flavor that plays well against the sweetness of apple pie.
To promote Prince St. Pizza's first foray into the dessert segment, the brand has planned an influencer activation featuring Hannah Stocking, which will extend the brand's reach across food, culture, and lifestyle audiences.
Image Credit: Prince St. Pizza
What's Driving This Trend
- Dessert Pizza Mashups
- Sweet-savory crossover formats create room for pizza brands to stretch into indulgent occasions beyond traditional lunch and dinner menus.
- Flavor-of-the-year Collaborations
- Annual flavor platforms can turn ingredient launches into limited-time co-branded products that connect packaged goods companies with restaurant audiences.
- Influencer-led Menu Drops
- Celebrity and creator partnerships add cultural relevance to experimental food launches by linking niche flavors with broader lifestyle discovery.
Who This Affects Most
- Quick-service Restaurants
- Limited-edition dessert items give fast-casual pizza chains new ways to build traffic, test consumer curiosity, and expand daypart relevance.
- Flavor and Seasoning
- Branded ingredients such as finishing sugars and fruit-forward flavor systems can migrate from home kitchens into high-visibility foodservice applications.
- Digital Marketing
- Social-first activations around unusual menu items provide shareable content opportunities that blend food innovation with entertainment-driven reach.
