Ultra-Black Luxury Cars

This Black BMW X6 is Covered in Vantablack, the World's "Blackest Black"

BMW released a black BMW X6 that's covered in Vantablack pigment, which is known as the "the world's blackest black" that is in fact so dark, that it absorbs more than 99% of light, leaving its surface free from reflections—and creating the illusion that its surface is 2D. For the making of this striking model, BMW collaborated with Surrey NanoSystems, which originally invented Vantablack for aerospace applications.

Specifically, the car is sprayed with Vantablack VBx2 and the BMW VBX6 is the first design of its kind to be covered in the unconventional pigment. As looking at the truest version of Vantablack makes people feel as if they're staring into a void, the BMW X6 was coated in the VBx2 variant, which still allows for a small amount of light to be reflected so its details can be appreciated.

Ultra-black Luxury Cars
Disruptive innovation opportunity: Exploring the use of Vantablack pigment in luxury car design for a unique and visually stunning appearance.

Who This Affects Most

Automotive
Disruptive innovation opportunity: Incorporating Vantablack pigment in automotive manufacturing for a high-end, cutting-edge aesthetic.
Aerospace
Disruptive innovation opportunity: Utilizing Vantablack pigment in aerospace applications for improved light absorption and reduced reflections.
SCORE
6.9 out of 10
GENDER
90% Men10% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 99%
Activity 100%
Freshness 9%

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