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Manly Moleskines

Big and Mighty Makes Masculine Journals

— May 19, 2011 — Lifestyle
Etsy boutique Big and Mighty has created the ultimate masculine Moleskine.

With two sets, one in black and one in tan, the journal covers feature headlines all about manly things. The titles include "Man Plans," "Man Thoughts," "Man Methods," "Man Logic," "Shop Thoughts" and "Grill Things." These masculine Moleskines are a unique way to add some toughness to a journal.

Entitled "Manly and Measured Moleskine Trio," the journals are three slim Moleskine-branded books with 64 blank pages. The thread-stitched book's captions are printed through gocco screening.

Big and Mighty has managed to make the classic journals into a mountain man would carry. With the trio available in either color, the journal set is a great gift for your brother or father.
Trend Themes
1. Masculine Stationery - Opportunity to create more stationery and office supplies designed for men with unique branding and packaging.
2. Unique Journal Covers - Opportunity to design customizable journal covers with unique themes and branding for specific markets, such as sports, hobbies, or professions.
3. Gendered Product Lines - Opportunity to offer gender-specific product lines in industries where products historically have not been gender-specific, such as stationery and office supplies.
Industry Implications
1. Stationery and Office Supplies - Opportunity to create stationery and office supplies with unique themes and branding.
2. Printing and Packaging - Opportunity to provide printing and packaging services to companies looking to create unique and branded journal covers and other products.
3. Gifts and Novelty Items - Opportunity to offer unique and customizable gifts, such as journal sets, for specific markets or occasions.
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