The 'Bieber-iffic! Map to Stratford' Capitalizes on Bieber Fever
Tiana Reid — May 16, 2010 — Life-Stages
References: welcometostratford & torontolife
The 'Bieber-iffic! Map to Stratford' gives Bieber-manic tweens access to Justin Bieber’s theatre-centric hometown. The map includes his favorite hot spots and special Bieber-related landmarks like where he first started singing and his public school.
The downloadable 'Bieber-iffic! Map to Stratford' includes The Pour House (formerly Sid’s Pub--yes, pub), the restaurant where he had his first kiss, and the fast food joint Subway. Consider yourself cultured. I wonder if this will pump tourist money into Stratford. Let’s hope the money goes back to fund the arts.
The downloadable 'Bieber-iffic! Map to Stratford' includes The Pour House (formerly Sid’s Pub--yes, pub), the restaurant where he had his first kiss, and the fast food joint Subway. Consider yourself cultured. I wonder if this will pump tourist money into Stratford. Let’s hope the money goes back to fund the arts.
Trend Themes
-
Celebrity Tourism — Opportunity for creating specialized tourist maps highlighting the favorite hot spots and landmarks of popular celebrities.
-
Fan Experience — Opportunity to cater to fans by providing unique experiences related to their favorite celebrities, such as visiting their hometown or following in their footsteps.
-
Pop Culture Merchandising — Opportunity to capitalize on the popularity of celebrities by creating and selling merchandise related to their favorite places and experiences.
Industry Implications
-
Tourism — Disruptive innovation opportunity for the tourism industry to create specialized tours and travel experiences focused on celebrities and their favorite places.
-
Hospitality — Disruptive innovation opportunity for hotels and accommodations to create themed rooms and packages catering to fans of popular celebrities.
-
Retail — Disruptive innovation opportunity for retailers to create and sell merchandise related to celebrities and their favorite places, offering fans a unique and collectible shopping experience.
1.8
Score
Popularity
Activity
Freshness
