Bianca Saunders and Wrangler Unveil a New FW21 Collection
Bianca Saunders works in collaboration with Wrangler on a new capsule that is full of creased denim designs for the Fall/Winter 2021 season. The latest launch takes menswear to a new angle, exploring twisted looks through essential silhouettes.
This joins the Superimposed collection by Saunders and the designer talks about the capsule, explaining that it "started from sculptures I exhibited in Paris last autumn, and has drawn inspiration from the multidisciplinary artist Jean Cocteau.”
The aforementioned creased design is detailed on the denim pieces, the tailored jacket, and the corduroy trousers. Saunders also talks about the inspiration behind the capsule, stating that it is “transforming traditional menswear pieces really has become a part of the my brands core identity and that’s what I try to bring to my Wrangler collabs. I love to tap into that Americana style that Wrangler is well known for but bring it into my universe by pushing the boundaries and bending the rules, the result is something unique that no Wrangler customer will have seen before.”
Image Credit: Bianca Saunders
This joins the Superimposed collection by Saunders and the designer talks about the capsule, explaining that it "started from sculptures I exhibited in Paris last autumn, and has drawn inspiration from the multidisciplinary artist Jean Cocteau.”
The aforementioned creased design is detailed on the denim pieces, the tailored jacket, and the corduroy trousers. Saunders also talks about the inspiration behind the capsule, stating that it is “transforming traditional menswear pieces really has become a part of the my brands core identity and that’s what I try to bring to my Wrangler collabs. I love to tap into that Americana style that Wrangler is well known for but bring it into my universe by pushing the boundaries and bending the rules, the result is something unique that no Wrangler customer will have seen before.”
Image Credit: Bianca Saunders
Trend Themes
1. Creased Denim Designs - Disruptive innovation opportunity: Utilize creased designs to elevate traditional denim pieces, creating unique and eye-catching designs in the fashion industry.
2. Exploring Twisted Looks - Disruptive innovation opportunity: Take essential silhouettes and twist them to create a new interpretation of classic styles, opening up possibilities for creativity in fashion design.
3. Menswear Capsule Collections - Disruptive innovation opportunity: Create capsule collections for menswear, focusing on unique designs and collaborating with well-known brands to reach a wider market.
Industry Implications
1. Fashion - Disruptive innovation opportunity: Combine different materials and design elements to transform traditional menswear pieces and create unique fashion collections.
2. Retail - Disruptive innovation opportunity: Collaborate with well-known designers or brands to create limited-edition capsule collections, increasing demand and driving sales in the retail industry.
3. Art - Disruptive innovation opportunity: Draw inspiration from various forms of art, such as sculptures and multidisciplinary artists, to create innovative designs and expand creativity in the fashion industry.
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