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Old English Socks

Clean the Sky - Positive Eco Trends & Breakthroughs

Beowulf Socks Bring the Epic Poem to Your Dresser Drawer

— February 1, 2011 — Fashion
True fans of the epic poem Beowulf are going to want to pick up a pair of these Beowulf socks. These Beowulf socks aren't much to look at, but they do contain an untranslated piece of the poem written in Anglo-Saxon.

These Beowulf socks may not help you defeat Grendel, but they are the perfect way for you to show your love for your favorite piece of literature/Angelina Jolie film. At five dollars a pair, these socks are also a steal of a deal as well. I AM BEOWULF!
Trend Themes
1. Literary Merchandise - There is an opportunity for businesses to explore creating merchandise for literary works to appeal to a specific target audience.
2. Nostalgic Clothing - Businesses can capitalize on this trend of creating nostalgic clothing which allows consumers to display their love for established cultural icons.
3. Unconventional Product Placement - The idea of placing literary references on everyday items is a creative way for businesses to promote their products to a different target audience.
Industry Implications
1. Apparel Industry - Clothing manufacturers can explore creating apparel that features literary references to appeal to book lovers.
2. Entertainment Industry - The creation of merchandise can expand to the entertainment industry as an additional revenue stream through licensing deals with TV shows, movies, and novels.
3. Marketing Industry - Using unconventional product placement can create an opportunity for marketers to promote products in a new way to a different target audience.
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