These BBDO Chile Mitsubishi Montero Sport G2 print ads are super-clever. They feature split images that mix wild animals with a safe, suburban setting.
The BBDO Chile Mitsubishi Montero Sport G2 focuses on the fact that the SUV is perfect for either the suburbs or more rugged terrain. My favorite is the one that blends an inflatable crocodile in a swimming pool with that of a real croc in a swamp.
Implications - The image just blends so seamlessly that you can't tell when the organic animal ends and the inflatable plastic begins. One thing's for sure, I'll never want an inflatable alligator in my pool ever again, just in case it may turn out to be the real thing.
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