Photographer Nagi Sakai captures the latest Barneys Beauty Book for Fall 2014. The campaign highlights luminous eyeshadow applications and bright lip hues that set the tone for the festive season ahead.
Makeup for this advertorial is courtesy of Benjamin Puckey who works alongside hair stylist Marki Shkreli to transform his model muse, Charlotte Carey.
Charlotte pulls off violet eyeshadow tones and and tones of pink and red lipstick while donning a sleek and slicked back hairstyle. The Barneys Beauty Book for Fall 2014 highlights the season's hottest cosmetic hues.
The colors are fresh and luminescent and set a dramatic tone for the winter season that lies ahead of us. These colored cosmetics are great to try during the holidays and can be paired with fashions of a similar hue.
What's Driving This Trend
- Luminous Eyeshadow Applications
- There is an opportunity for disruptive innovation in the beauty industry to develop new and innovative ways to apply luminous eyeshadow for a more dramatic effect.
- Bright Lip Hues
- The beauty industry can explore disruptive innovation opportunities by creating new bold and bright lip colors that are long-lasting and provide a high-impact finish.
- Sleek and Slicked Back Hairstyles
- The hair care industry can capitalize on the trend of sleek and slicked back hairstyles by developing innovative styling products and tools to achieve the desired look with ease.
Who This Affects Most
- Beauty
- The beauty industry can take advantage of the trend of luminous eyeshadow applications and bright lip hues by launching new product lines and marketing campaigns that cater to these trends.
- Fashion
- The fashion industry can collaborate with the beauty industry to create cohesive looks by incorporating the trend of luminous eyeshadow and bright lip hues into their designs and runway shows.
- Hair Care
- The hair care industry can tap into the trend of sleek and slicked back hairstyles by introducing new products and techniques that make it easier for consumers to achieve this desired hairstyle.
