Hip Hop Look Books

Kanye West for BAPE/A Bathing Ape's 2010 Collection

Love him or hate him, mega pop star Kanye West makes great music and huge headlines; however, ever since Taylorgate, we haven’t heard or seen much from the Louis Vuitton Don. Well, he is not completely off the scene, you can catch him helping to push BAPE/A Bathing Ape’s 2010 Collection.

The look book stars Kanye West in the bright colors and bold patterns that have become a staple of BAPE’s offerings. I just hope Kanye didn’t tell BAPE designers Pharrell Williams and Nigo that Beyonce has the best clothing line of all time.

Celebrity Collaborations
There is a growing trend of celebrities collaborating with fashion brands, presenting an opportunity for businesses to tap into the popularity and influence of these stars to create buzz and boost sales.
Bold Patterns and Bright Colors
Bold patterns and bright colors are becoming increasingly popular in fashion, indicating a potential market for businesses to explore innovative designs and unique combinations.
Look Books as Marketing Tools
Using look books as marketing tools is becoming more prevalent in the fashion industry, offering an opportunity for businesses to showcase their collections in a visually appealing and creative way.

Industries Being Reshaped

Fashion
The fashion industry can leverage celebrity collaborations to attract a larger customer base and generate excitement for their brands.
Design
The use of bold patterns and bright colors provides an opportunity for designers to create unique and eye-catching products.
Marketing
Companies in the marketing industry can explore the use of look books as a creative and engaging way to promote products and capture consumer attention.
SCORE
4.6 out of 10
GENDER
70% Men30% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 71%
Activity 60%
Freshness 8%