The latest BAPE Kids Spring/Summer 2019 collection is designed from a playful perspective, offering up a widely expansive selection for the season. The capsule is comprised of pieces such as jackets, shorts, hoodies, bucket hats, backpacks, tees, caps, and basketballs as well. A highlighting detail throughout the pieces is the prominent camo print design by BAPE, infused in a variety of different colors -- this includes green, purple, red, blue, yellow, and more.
There are also incorporations of the streetwear label's signature shark motif and Baby Milo emblems. A standout piece in the collection is the training jacket designed to match a pair of shorts and a cap in the label's captivating blue camo patterning.
What's Driving This Trend
- Colorful Kids Streetwear
- Opportunity for brands to create vibrant and playful streetwear collections for children.
- Camo Print Design
- Potential for innovative use of camo print in various colors to create unique fashion pieces.
- Incorporation of Signature Motifs
- Opportunity for brands to incorporate distinctive motifs as branding elements in their designs.
Who This Affects Most
- Children's Fashion
- Disruptive innovation opportunities in creating trendy and colorful streetwear for kids.
- Fashion Accessories
- Potential for unique and vibrant accessories like bucket hats, backpacks, and caps.
- Sportswear
- Opportunity to incorporate camo print and playful designs in sportswear like basketballs and training jackets.
