The Banksy Billboard is the latest hot spot for the infamous UK graffiti artist. Banksy illustrates a few menacing renditions of Micky and Minnie Mouse on a Sunset Boulevard billboard ad.
The Banksy Billboard is a sign that the artist is not finished with his works of controversial art on the west coast. What still amazes everyone is the fact that this amazing artist's identity still remains unknown.
Implications - In the last few years, graffiti and street art have moved from shunned subculture to celebrated emerging genre in the art world. A company that seeks to capitalize on this would be wise to commission a respected graffiti artist to create viral marketing for them on rooftops and streets. This would show the company's commitment to creativity, and establish them as a company on the forefront of developing movements.