This App Helps Balloon Fiesta Attendees Find Everything From Food to Parking

 - Oct 1, 2016
References: & abqjournal
The Albuquerque International Balloon Fiesta app is an innovative new smartphone service, released as part of a collaboration with the Albuquerque Journal newspaper, that is designed to make it easier than ever for people attending the famous festival to maximize their enjoyment of the event.

The fact of the matter is that large festivals and fiestas are often associated with a great deal of frustration and confusion, which is exactly what the Albuquerque International Balloon Fiesta app aims to prevent. The app allows you to purchase tickets to the event, find parking and even find food. The app also includes other pertinent information such as weather reports and event schedules.

By putting every package of information that's relevant to the festival right on the app, the Albuquerque International Balloon Fiesta is bidding to tangibly boost the attendee experience.