ToteSavvy Turns Any Designer Purse into a Diaper Bag
Laura McQuarrie — December 4, 2015 — Life-Stages
References: lifeinplaycompany & huffingtonpost
There are now many designer-inspired diaper bags on the market, but ToteSavvy makes it possible for women to purchase a bag organizer that can be slipped into any bag to make it baby-ready.
Rather than buying an expensive new purse, this entire system can be slipped into a designer handbag and leave a mother feeling prepared. The ToteSavvy includes multiple panels and pockets for storing everything from magazines and charging mats to spare clothing sets, swaddling blankets and diapers. The organizer also includes a special pocket so that soiled items can be kept separated from the rest.
The bag organizer itself is easily removable and is made from a nylon material that can be wiped as needed with daily use.
Rather than buying an expensive new purse, this entire system can be slipped into a designer handbag and leave a mother feeling prepared. The ToteSavvy includes multiple panels and pockets for storing everything from magazines and charging mats to spare clothing sets, swaddling blankets and diapers. The organizer also includes a special pocket so that soiled items can be kept separated from the rest.
The bag organizer itself is easily removable and is made from a nylon material that can be wiped as needed with daily use.
Trend Themes
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Designer Diaper Bags — Opportunity for innovative solutions to convert existing designer purses into functional diaper bags.
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Bag Organizers — Potential for the development of more versatile and customizable bag organizers to meet various lifestyle needs.
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Multipurpose Storage Solutions — Room for disruptive innovation in creating storage solutions that cater to different types of items in one organized system.
Industry Implications
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Fashion Accessories — Fashion accessory industry can explore collaborations and partnerships to integrate diaper bag organizers into their existing product lines.
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Baby Products — Baby product industry can focus on designing innovative and adaptable storage solutions to enhance convenience for parents.
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Travel and Lifestyle — Travel and lifestyle industries can benefit from creating multipurpose storage solutions that cater to various needs of on-the-go individuals.
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