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Posting Plushie Mobiles

The Baby Social Media Toys Take Selfies and Upload Them to Social Accounts

— November 6, 2014 — Life-Stages
While some parents post a kajillion pictures of their children a day, and some reserve domain names before their child is even born (hi, Mila Kunis and Ashton Kutcher), this baby social media toy takes the posting out of the parents' hands. From Laura Cornet, New Born Fame is a plushy mobile that allow infants to take selfies and upload them to their social media accounts automatically.

The unusual baby social media toys are synced to accounts the baby's parents will have to set up beforehand. The interactive soft toys are loaded not just with a camera, but a GPS locator. The mobile consists of social media logos that correspond to the social platform. For example, pulling the camera toy snaps a picture that is uploaded to Instagram. A pair of activity-sensing boots also comes with the kit.
Trend Themes
1. Automated Baby Social Media - The trend of baby toys that allow infants to take selfies and upload them to social media accounts automatically disrupts traditional methods of posting baby pictures.
2. Interactive Plushy Technology - The trend of interactive soft toys with built-in cameras and GPS locators presents opportunities for disruptive innovations in the toy industry.
3. Connected Infant Accessories - The trend of activity-sensing boots and mobiles synced to social media accounts creates opportunities for disruptive innovations in the baby product industry.
Industry Implications
1. Social Media - The automated baby social media trend offers disruptive innovation opportunities for social media platforms to develop features specifically for young children.
2. Toy - The interactive plushy technology trend presents opportunities for disruptive innovation in the toy industry, where traditional stuffed animals can be enhanced with digital features.
3. Baby Product - The connected infant accessories trend opens up disruptive innovation opportunities for baby product manufacturers to create smart and interactive items that cater to modern parenting trends.
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