Artistic Action Figures

Shahaf Ben Abu's Baboo Project Encourages Children's Imagination

It is safe to say that with all of the various things that children are exposed to nowadays, many of them don't actually require them to exercise their own imagination, but the Baboo project does. This simple yet clever collection of toys essentially allows children to create their own action figures, which can change on any given day.

Designed by Shahaf Ben Abu, a recent graduate from Hadassah College, the Baboo project is a series of wooden clips that are shaped like human and animal legs as well as other interesting forms like tree trunks. These clips allow children to stand them up and put their own drawings into them. The Baboo project encourages various scenes and characters that combine to create one big story line.

Imaginative Toys
There is a growing demand for toys that encourage children to exercise their imagination and creativity.
Customizable Playthings
The trend towards toys that can be customized by children to fit their preferences and personalities is on the rise.
Educational Playtime
Parents are seeking out toys that not only entertain their children but also foster learning and development.

Industries Being Reshaped

Toy Manufacturing
Toy manufacturers can incorporate customization and imagination into their product designs to meet current demand trends.
Educational Products
Providers of educational products can create toys that promote creativity and imagination, while also teaching important educational concepts.
Childcare Services
Childcare providers can incorporate toys and activities into their program that foster creativity and development, and align with current trends for imaginative play.
SCORE
5.0 out of 10
GENDER
50% Men50% Women
MARKETTop markets: Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 57%
Activity 86%
Freshness 8%

Solutions for innovators working at the edge of change. We help transform emerging ideas into practical, durable solutions by combining strategic thinking, creative exploration, and hands-on execution.

Trends © 2026 Trend Hunter Inc. All Rights Reserved.
LinkedIn Instagram X