'Axie Infinity' is an NFT-based creature collecting game where users can compete with one another to win in-game rewards. Aside from this play-to-earn model, Axie Infinity has grown into an esports-style game with publicly broadcasted competitions. In an effort to increase the viewer attractiveness of these competitions, Axie Infinity has partnered with 'Verasity.'
Verasity is a video streaming service that integrates blockchain features into its platform. Firstly, Verasity offers a unique viewer authentication system that uses proprietary technology to determine the legitimacy of a viewer, preventing bots from inflating viewership. Secondly, Verasity offers a "watch and earn" model where legitimate viewers can accumulate and receive rewards based on their viewership numbers. This reward system is another reason why ensuring that no bot viewers exist is important.
Image Credit: Verasity
What Makes This Trend Stand Out
- Blockchain-based Video Game Livestreaming
- There is an opportunity for companies to create blockchain-based video game streaming platforms that integrate viewer authentication and reward systems to create a legitimate and engaging esports-style experience.
- Nft-based Play-to-earn Gaming
- The use of NFT technology in gaming can fuel a play-to-earn economy, where users can compete for in-game rewards and generate income by selling or trading NFTs.
- Anti-bot Authentication Technology
- There is a need for innovative anti-bot authentication technology that can prevent fraudulent viewership and create a fair and accurate system for rewarding legitimate viewers.
Sectors Adopting This
- Video Game Industry
- Video game companies can explore the use of blockchain technology and NFTs to create new revenue streams and enhance the engagement and incentives for their players and viewers.
- Esports Industry
- Esports companies can partner with blockchain-based streaming platforms to create more engaging and legitimate competitions and events that can attract a wider viewership and increase sponsorships and revenue.
- Cybersecurity Industry
- The cybersecurity industry can develop and offer anti-bot authentication technology to prevent fraudulent viewership and protect online platforms and businesses from digital threats.
