If you hadn't considered body spray as a weapon against the undead when the zombie apocalypse hits, you may want to review your plan of attack -- or at least, that's what the AXE Halloween Horror Film, titled 'Hot Girl vs. Zombie,' would have you believe.
Just under 90 seconds, the clip for the men's body spray shows a young woman being attacked in her home by a creature that looks like it was pulled straight out of a George A. Romero zombie classic. In a panic, the woman sprays the ghoul with a can of AXE, which not only tames the beast, but leads the two to hooking up.
While it's highly unlikely that even a can of the finest fragrance could lead a woman to become this attracted to a zombie, the AXE Halloween Horror Film does get props for creativity.
What Makes This Trend Stand Out
- Undead-inspired Marketing
- Exploring creative ways to incorporate zombies into advertising campaigns, such as using body spray as a weapon against the undead.
- Unconventional Romance
- Exploring the unconventional theme of romance between humans and zombies in various forms of media and advertising.
- Unexpected Product Applications
- Discovering new and surprising ways to utilize everyday products, like body spray, to solve unusual problems like the zombie apocalypse.
Sectors Adopting This
- Marketing and Advertising
- Opportunities for agencies and brands to create innovative campaigns that play with unconventional themes and capture attention through unexpected approaches.
- Entertainment
- Creating films, TV shows, and other forms of media that incorporate unique and unexpected storylines, like romantic encounters between humans and zombies.
- Consumer Goods
- Promoting unusual or unexpected uses for everyday products, like body spray, to tap into new markets and appeal to unconventional audiences.
