The Audi S7 'The Challenge' Campaign Spits Spock Against Spock

 - May 9, 2013
References: audi & adrants
The Audi S7 'The Challenge' commercial is very timely. With the new 'Star Trek Into the Darkness' film releasing mid-month, it is only natural that people will want a taste of it before the big day. This car company delivers. It pits Leonard Nimoy and Zachary Quinto against each other in a race to not save the world, but reach the golf club first.

If a competition between old Spock and new Spock wasn't exciting enough, the Audi S7 'The Challenge' commercial adds a healthy dose of humor to appease those not necessarily into the 'Star Trek' franchise. Witty and light-hearted with a few sci-fi references for good measure, the campaign highlights the Audi S7 in a way that is subtle and not-so-subtle.