Charlie Layton Draws Phenomenal Art on the Fridge
Laura McQuarrie — May 11, 2014 — Art & Design
Putting art on the fridge usually involves magnets, but not if you're Charlie Layton, a graphic design artist based in Philadelphia. Layton noticed that the white surface of the fridge was near identical to a dry erase board and began drawing art on the fridge and freezer doors. Considering that his place is a rental, this is a brilliant way to ensure that there's always some fresh and inspiring art at home.
As a canvas, the fridge-like gallery space is host to fun drawings that mimic X-ray machines and make it look like there are menacing creatures are crawling in or out of it.
After putting a couple of the wild drawings up on Facebook, they were a hit and now, he routinely shares them as part of a weekly ritual named 'Freezer Fridays.'
As a canvas, the fridge-like gallery space is host to fun drawings that mimic X-ray machines and make it look like there are menacing creatures are crawling in or out of it.
After putting a couple of the wild drawings up on Facebook, they were a hit and now, he routinely shares them as part of a weekly ritual named 'Freezer Fridays.'
Trend Themes
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Interactive Appliance Art — The rise of dynamic fridge doodles represents an opportunity for appliance makers to incorporate interactive surfaces into their designs.
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Rental-friendly Decor — Dynamic fridge doodles exemplify a disruptive innovation opportunity for companies to create rental-friendly decorative solutions.
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Social Media Art Sharing — The popularity of freezer Fridays indicates a trend for sharing art on social media platforms.
Industry Implications
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Home Appliances — Home appliance manufacturers have an opportunity to incorporate interactive surfaces into their products.
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Home Decor — Companies in the home decor industry could create rental-friendly decorative solutions like dynamic fridge doodles.
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Social Media Platforms — Social media platforms can capitalize on the trend of sharing unique and creative artwork to increase engagement and user-generated content.
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