The Araks Swim Resort 2014 Campaign is All About Soft Pastels

 - Jun 26, 2013
References: araks & fashioncopious.typepad
Summer has definitely set in with its endless amount of beach day styles, and the Araks Swim Resort 2014 campaign makes it a bit easier to decide what to wear while you're enjoying a day in the sun.

Shot and directed by Sofia Sanchez & Mauro Mongiello, the campaign features retro styles like a yellow and pastel blue bikini top and a classic one-piece bathed in three different shades of red. The campaign is set in and around a pool, complete with faded walls and a wooden staircase that looks like it belongs in a house from the '70s.

The world may be moving at a faster pace than ever before, but the Araks Swim Resort 2014 campaign shows us that you can slow down and relax while rocking your very own kind of retro style.