The App Happy: Small Business Owners are Saving Time and Money with Apps infographic explains how the use of technological development is necessary to help small businesses thrive in this day and age.
However, for an app to take off it has to be useful, interesting and "worth the megabytes," meaning that whatever your corporation does, it better do it well or else your app will simply be floating around in virtual space. Businesses find that they are primarily using GPS navigation apps, contact management apps and remote access apps.
To reach businesses, apps have to basically be the best of their kind -- everyone goes for the top dog (especially when it's free, as many of them usually are). For small businesses, using these apps is a great way to streamline their time.