This purposely Dirty Mug will surely keep strangers from using your personal ceramic coffee cup.
Simply claim your cup by purchasing one of these mugs for $9.99, and watch your stolen dishware rate decline as people try to dodge the mug marked with drips and fake lipstick.
Perfect for work situations or households with roommates, where mugs get mixed up all the time.
Implications - Consumers want products that are personalized to keep their individuality as well as find solutions to everyday problems. Products such as the Dirty Mug are designed to keep not only the individuality of the consumer, but solve the problem of others using their product through its intentional, permanent dirt.