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Another Second Life Lawsuit

Sex Toy Fraud

— October 29, 2007 — Unique
A few months ago we featured a real life lawsuit based on the Second Life community, and now we're seeing a second legal case related to virtual eroticism in the game. This time it involves the sale of fraudulent sex toys.

Six virtual store owners are taking a man to court for selling knock-off clothes, beds and sex toys which sell for prices from 50 cents to $4.

"It's stealing," Kevin Alderman, one of the store owners told The New York Post.

"This is not a joke," said Frank Tanney, the group's lawyer. "This is not a game. This hurts them."

The accused man feels justified in his defense, arguing that "It's a video game." The store owners are in strong disagreement.

For a quick re-cap, check out the last law suit:
Trend Themes
1. Virtual Commerce Fraud - Opportunity for disruptive innovation in creating secure and trustworthy virtual marketplaces.
2. Legal Challenges in Virtual Worlds - Opportunity to develop legal frameworks and regulations for virtual reality environments.
3. Consumer Protection in Virtual Environments - Opportunity to establish mechanisms for protecting consumers in virtual reality transactions.
Industry Implications
1. Ecommerce - Opportunity to develop secure and reliable virtual commerce platforms.
2. Legal Services - Opportunity to provide legal counsel and services for disputes arising in virtual reality environments.
3. Consumer Protection - Opportunity to develop consumer protection mechanisms specifically tailored for virtual reality transactions.
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