The Angela Boatwright ‘Suicide Practice’ photoshoot for Vice Magazine is a study in facing your fears and taking the plunge into something new. The title of the set implies that these daredevil stunts aren’t enough to actually harm someone, but are still thrilling and require a certain amount of guts and bravery. Some models appear to be jumping off joyously, or even defiantly, while others are still unsure of their decision mid-air. The set finishes with the two photos entitled 'Deciding to Live,' and 'Waiting to Die' -- one with the model climbing onto the rocky shore, as the other sits underwater in an almost meditative position.
Shot in Jamestown, Rhode Islande in May 2011, the Angela Boatwright ‘Suicide Practice’ shoot incorporates playful bohemian and skater-chick fashion. Stylist Annette Lamothe-Ramos uses clothing by Forever 21, American Apparel, Airwalk, ASOS, and Vans, just to name a few, to create the bright beachside looks.
What Makes This Trend Stand Out
- Extreme Fashion Photography
- Opportunity to disrupt fashion photography industry with edgy and daring photo shoots.
- Fear-based Marketing
- Potential to disrupt advertising industry through fear-based marketing strategies that challenge consumers to face their fears.
- Adrenaline-fueled Experiences
- Chance to disrupt recreational industry by providing unique and thrilling experiences for customers.
Sectors Adopting This
- Fashion Photography
- Innovative fashion and lifestyle photography studios can take advantage of unique and daring fashion photoshoots.
- Advertising
- Marketing agencies can look to fear as a powerful tool for creating impactful advertising campaigns.
- Recreation
- Companies that offer extreme sports and adrenaline-fueled experiences can create a new category for a niche customer base.
