Amorecco specializes in creating lickable perfumes using food-grade alcohol and flavorings to create products like After Dark and Late Night Gelato that can be smelled and tasted.
After Dark is said to smell like "a secret you're not ready to share" and tastes of dark cherry, pear and warm bergamot, while Late Night Gelato is said to taste like toasted coconut sugar with a velvety vanilla finish and hints of caramel. These body-safe, external-only lickable perfumes can be sprayed on pulse points so that the skin's warmth can activate the scent.
Luce Grover, co-founder of Amorecco, sees Amorecco as a sexual wellness brand, not a perfume or fragrance, and wants to bring people together with its unique dual-sensory products.
Key Themes Behind This Trend
- Multi-sensory Personal Fragrance
- Blending taste and scent into wearable formats suggests new consumer expectations for products that engage multiple senses and create intimate experiential layering.
- Edible-grade Topical Products
- Formulating body-safe, food-grade sprays and gels opens possibilities for crossover goods that blur lines between cosmetics and consumables under stricter safety and labeling regimes.
- Sexual-wellness Fragrance Fusion
- Positioning flavored perfumes as components of sexual wellness points to an expanded category where intimacy-focused aromatics and flavors become part of relationship and self-care rituals.
Where This Applies
- Personal Care and Cosmetics
- The rise of lickable scents could drive product lines that combine traditional fragrance development with flavor chemistry, creating novel category extensions for beauty brands.
- Sexual Wellness and Intimacy Products
- Intimacy-focused flavored fragrances indicate opportunities for differentiated offerings that integrate sensory stimulation into sexual health and connection products.
- Flavor and Fragrance Manufacturing
- Manufacturers specializing in flavor and fragrance formulation may face demand for hybrid recipes and certification pathways that ensure safety and sensory compatibility for topical edible applications.
