Jeremy Gutsche — June 23, 2006 — Art & Design
References: www124.americanexpress & luxist
Gold Cards are boring and everyone has a Platinum Card. However, nobody you know has a Butterfly Card. Be the first with the new American Express card that folds into a stylish case. Hot.
Amex describes that The Butterfly card, "works interchangeably with your traditional American Express® Gold Card. Even though it has a different Card number, it's linked to your regular Card account with all the same benefits."
Implications - This kind of linking technology has made the American Express Butterfly Card totally a must-buy in my eyes. The simplicity and convenience that this technology brings is totally revolutionary and makes me want a Butteryfly Card right now!
Amex describes that The Butterfly card, "works interchangeably with your traditional American Express® Gold Card. Even though it has a different Card number, it's linked to your regular Card account with all the same benefits."
Implications - This kind of linking technology has made the American Express Butterfly Card totally a must-buy in my eyes. The simplicity and convenience that this technology brings is totally revolutionary and makes me want a Butteryfly Card right now!
Trend Themes
1. Linking Technology - The Butterfly card's linking technology revolutionizes the credit card industry.
2. Unique Card Designs - The Butterfly card's stylish design sets it apart from traditional credit cards.
3. Convenience and Simplicity - The Butterfly card's convenience and simplicity make it a must-have innovation in the credit card industry.
Industry Implications
1. Credit Card - The Butterfly card disrupts the traditional credit card industry with its unique design and linking technology.
2. Financial Technology - The Butterfly card showcases the potential for innovative technologies to enhance user experience in the finance industry.
3. Payment Solutions - The Butterfly card's convenience and simplicity highlight opportunities for disruptive innovation in the payment solutions industry.
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