The Alternative Apparel Spring 2012 collection has been dubbed an "Oasis of Color" and it is easy to see why. The label's Spring/Summer 2012 presentation took place during Los Angeles Fashion Week and is sure to be a hit in the City of Angels, which is known for its laid-back, bright style.
Styled by Laura Urbinati, the line featured sun-bleached hues, vibrant colors and bold patterns, making it the ultimate summer wardrobe. Some of the bolder pieces include asymmetrical maxi skirts, mesh tank tops and high-waisted mini skirts in bright shades.
The men's pieces in the Alternative Apparel Spring 2012 are a little less out there and feature classic t-shirts and shorts combos. The brand is also set to launch a nautical-inspired collection of bags and accessories, so make sure to keep an eye out for that.
Why This Trend Is Growing
- Bold Prints
- Opportunity for textile and fashion industries to create unique and eye-catching designs.
- Laid-back Style
- Opportunity for retail and lifestyle industries to cater to the demand for relaxed and comfortable fashion choices.
- Nautical-inspired
- Opportunity for accessories and travel industries to offer maritime-themed products and experiences.
Industries Being Reshaped
- Textile Industry
- Opportunity for textile manufacturers to produce fabrics with bold and vibrant prints.
- Fashion Industry
- Opportunity for fashion designers to incorporate bold prints and laid-back style into their collections.
- Retail Industry
- Opportunity for retailers to provide customers with a wide range of laid-back and nautical-inspired fashion choices.