Don Julio Launches a New Blend Called Alma Miel
Ellen Smith — January 25, 2024 — Lifestyle
References: thespiritsbusiness
Don Julio, owned by Diageo, launches Alma Miel, a new Tequila blend featuring oven-roasted agave nectar. It combines añejo and blanco Tequilas for a smooth taste with honeyed aromas and fruity notes.
The drink is said to be best enjoyed on the rocks or with an orange rind to complement the flavor profile. Described as 'lusciously smooth' with 'honeyed aromas' and flavors of 'agave honey, spiced orchard fruit, creamy caramel, and rich roasted agave,' it aims to captivate Tequila enthusiasts.According to Christina Choi, senior vice-president of Tequila at Diageo North America, “Our love for the craft is what keeps Tequila Don Julio at the forefront of luxury Tequila and a force when it comes to sharing some of the most exceptional expressions with the world.”
Image Credit: Alma Miel
The drink is said to be best enjoyed on the rocks or with an orange rind to complement the flavor profile. Described as 'lusciously smooth' with 'honeyed aromas' and flavors of 'agave honey, spiced orchard fruit, creamy caramel, and rich roasted agave,' it aims to captivate Tequila enthusiasts.According to Christina Choi, senior vice-president of Tequila at Diageo North America, “Our love for the craft is what keeps Tequila Don Julio at the forefront of luxury Tequila and a force when it comes to sharing some of the most exceptional expressions with the world.”
Image Credit: Alma Miel
Trend Themes
1. Agave Nectar Tequila - Don Julio introduces Alma Miel, a Tequila blend featuring oven-roasted agave nectar, offering a uniquely smooth taste and honeyed aromas.
2. Smooth Honeyed Tequila - Don Julio releases Alma Miel, a blend of añejo and blanco Tequilas, known for its luscious smoothness and flavors of agave honey and spiced orchard fruit.
3. Fruity Aromas in Tequila - Alma Miel by Don Julio offers Tequila enthusiasts a delightfully balanced blend with fruity notes, including creamy caramel and rich roasted agave flavors.
Industry Implications
1. Luxury Spirits - The launch of Alma Miel by Don Julio adds a luxurious twist to the Tequila industry with its unique agave nectar blend and smooth taste.
2. Craft Tequila - Alma Miel showcases Don Julio's commitment to craft and innovation in the Tequila industry with its carefully blended añejo and blanco Tequilas.
3. Premium Mixology - With its honeyed aromas and fruity notes, Alma Miel opens up opportunities for mixologists to create exceptional cocktails and elevate the premium drink experience.
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