Japanese sublabel Descente ALLTERRAIN is the technical fashion branch from Descente and it recently unveiled its collection for the Spring/Summer 2019 season. The range features backpacks, tees, jackets, trousers, and more. The spotlighting design by the label usually hits its signature jacket designs and the new capsule does not disappoint. There are a variety of new options, including the 'Creas,' which is a hard shell outerwear piece.
There are colorways that highlight olive green and light green -- it also boasts waterproof elements due to its matte nylon 3L fabrication for protective construction. The jackets also incorporate the label's signature 'Dual Ventilation' system, which is fused in the 'Schematech' air hood jacket. The new Descente ALLTERRAIN Spring/Summer 2019 collection is now available for purchase at select retailers and online at Descente ALLTERRAIN.
Why This Trend Is Growing
- Technical Fashion
- Disruptive innovation opportunity: Explore new materials and construction techniques to create functional and stylish apparel.
- Waterproof Tech
- Disruptive innovation opportunity: Develop advanced waterproof fabrics and coatings for enhanced protection in outdoor apparel.
- Dual Ventilation System
- Disruptive innovation opportunity: Design innovative ventilation systems for jackets to improve breathability and comfort.
Industries Being Reshaped
- Fashion Retail
- Disruptive innovation opportunity: Utilize technology and data analytics to create personalized shopping experiences for customers.
- Outdoor Gear
- Disruptive innovation opportunity: Integrate smart features and wearable technology into outdoor gear to enhance performance and safety.
- Sportswear
- Disruptive innovation opportunity: Incorporate sustainable materials and manufacturing processes into sportswear to align with growing eco-consciousness.
