Alexander Binder Uses Symbolism & Occult Theories to Convey Meaning
Tiana Reid — August 6, 2010 — Art & Design
References: alexanderbinder.de & dazeddigital
Photographer Alexander Binder creates macabre images that may seem simple at first glance, but with symbolism, iconography and references to paganism and the occult, Binder's work actually carries a heavy load. "The symbols help me to convey my perception of reality and they also help me to enhance the atmosphere of a photo," says Alexander Binder.
Unsurprisingly, Binder's influences include black metal an horror films.
Implications - When trying to convey a specific message, it can often be beneficial to incorporate simple designs that get straight to the point. Product packaging and branding that holds a deeply specific message should consider keeping imagery simple and concise so that consumer attention may be drawn to one element of focus -- such as the cross in this photography.
Unsurprisingly, Binder's influences include black metal an horror films.
Implications - When trying to convey a specific message, it can often be beneficial to incorporate simple designs that get straight to the point. Product packaging and branding that holds a deeply specific message should consider keeping imagery simple and concise so that consumer attention may be drawn to one element of focus -- such as the cross in this photography.
Trend Themes
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Symbolic Marketing — Using simple yet powerful symbolism in product packaging and branding to convey a specific message and draw consumer attention to a singular aspect.
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Occult Imagery — Using dark and macabre iconography and references to the occult to enhance the atmosphere of a photo or design.
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Pagansim-inspired Design — Drawing inspiration from pagan symbolism and iconography to create unique and powerful designs.
Industry Implications
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Graphic Design — Utilizing symbolic and occult imagery in branding and marketing design to create powerful and attention-grabbing visuals.
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Fashion and Apparel — Incorporating pagan and occult imagery into clothing design to convey a specific message or atmosphere.
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Artistic Photography — Exploring the use of symbolism and the occult in photography to convey deeper meanings and create a unique aesthetic.
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