Nike has recently launched a new, unexpected sneaker for children -- the Nike Airce 1 VTF that will help your child stand apart from the crowd.
The shoe has a breathable element to it, making it perfect for back-to-school playground fun. The sneaker fuses form and function by featuring an open back with a slingback design to allow putting it on and off easy and convenient. The website describes the new Air Force 1 VTF as having "all the elements of the classic look in a slingback design. An elastic strap is easy to take on and off. Glittery and metallic details help you stand out from the crowd."
The unique sneaker is available for $90 USD and comes in children sizes up to age seven.
Key Themes Behind This Trend
- Chunky Shoes
- Disruptive innovation opportunity: Develop chunky shoe designs for adults that also feature a breathable element and unique aesthetic details.
- Slingback Design
- Disruptive innovation opportunity: Apply the slingback design concept to other types of footwear, such as sandals or boots, to provide easy on and off functionality.
- Glittery and Metallic Details
- Disruptive innovation opportunity: Introduce glittery and metallic embellishments to other sneaker designs for children, adolescents, and adults to add a touch of standout style.
Where This Applies
- Children's Footwear
- Disruptive innovation opportunity: Develop innovative shoe designs for children that prioritize comfort, convenience, and unique aesthetics.
- Adult Footwear
- Disruptive innovation opportunity: Create adult footwear designs that blend style and functionality, incorporating breathable elements and easy on and off mechanisms.
- Fashion Accessories
- Disruptive innovation opportunity: Explore the use of glittery and metallic details in various fashion accessories, such as bags, hats, or jewelry, to add a touch of eye-catching appeal.
