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AIDS Infographic Surveys the Progress of 30 Years

 - Jul 15, 2011
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The AIDS Infographic, a collaboration between GOOD and Column Five Media, surveys the progress that has occurred on the fight to eradicate AIDS. One of the most compelling points that the infographic gets across is that Sub-Saharan Africa accounts for the most cases, with 22.5 million diagnosed with the disease in 2009.

What I particularly like about the AIDS Infographic is that the information is cluttered and is easy to decipher, with the salient points having an eye-catching quality. Check out the AIDS Infographic for yourself to see the progress that has been made.

Implications - The digital revolution has created an created an unparalleled amount of information. Consumers are looking for content curators to structure this abundance of information. Companies should consider creating marketing campaigns that inform their customers on a topic relevant to the business.