'SnomoX' might just be the next big extreme sporting YouTube hit. With their snow kits for dirt bikes, SnomoX has given ATV and dirt bike enthusiasts a new winter activity.
These winter-ready drive trains and ski units, sold as bike add-ons, (rather any being pre-attached), so any bike owning adrenaline junkie can now venture out into the snow.
The retail cost of some of these models are still to be determined.
Implications - Customers in contemporary society are looking for a way to thrill themselves. Everyday products that feature an unconventional element are attractive to those who want to be entertained while completing everyday responsibilities. Companies trying to increase their appeal on the market could hone in on this desire.
What's Driving This Trend
- Winter-ready Drive Trains
- Snow kits for dirt bikes provide a new winter activity for adrenaline junkies.
- Unconventional Products
- Everyday products with an unconventional element attract thrill-seeking customers.
- Increased Market Appeal
- Companies can enhance their appeal by offering products that provide entertainment while fulfilling everyday responsibilities.
Who This Affects Most
- Extreme Sports
- The snow motorbike trend can disrupt the extreme sports industry by offering a new way to experience adrenaline-pumping activities.
- Outdoor Recreation
- The snow motorbike trend can disrupt the outdoor recreation industry by providing a winter activity for ATV and dirt bike enthusiasts.
- Consumer Electronics
- The snow motorbike trend can disrupt the consumer electronics industry by introducing winter-ready drive trains and ski units as bike add-ons.
