Sportswear giant adidas has announced the launch of its newest foam-focused sneaker model dubbed the 'adiFOM Q.' According to the company, the new sneaker borrows its shape and structure from a retro adidas silhouette called the Quake, which made its debut in 2001. However, fans have already pointed out the shoe's resemblance to the popular YEEZY Foam Runner.
The adiFOM Q boasts an eye-catching foam skeletal design that features a unique asymmetrical cut-out pattern. In addition, the sneaker's inside come equipped with a premium sock liner construction. So far, adidas has only teased one colorway for the futuristic sneaker: an almost entirely off-white hue with subtle hits of orange on the shoe's cuffs.
As of right now, the adiFOM Q has yet to receive an official release date, though fans can expect it to drop sometime in 2023.
Image Credit: adidas
Key Themes Behind This Trend
- Foam-focused Sneakers
- Opportunity for other sportswear companies to create their own line of comfortable foam-based sneakers.
- Asymmetrical Cut-out Pattern
- Potential for other industries such as furniture or home decor to apply the unique cut-out pattern in their designs.
- Retro Silhouette Revival
- Opportunity for fashion brands to revive and modernize popular vintage designs for a new generation.
Where This Applies
- Sportswear
- The foam-focused sneaker trend presents an opportunity for sportswear companies to develop innovative and comfortable footwear designs.
- Fashion
- The revival of retro silhouettes creates an opportunity for fashion companies to tap into nostalgia and bring back popular designs.
- Home Decor
- The unique cut-out pattern of the adiFOM Q presents an opportunity for home decor companies to incorporate the design in their products.
