The FIFA World Cup 2014 is fast approaching, and Adidas has decided to release a skateboard collection in honor of the soccer tournament called 'Adidas Skate Copa.' We are used to seeing the company release jerseys and special edition soccer balls, but releasing products that are geared to sports other than soccer is a smarter way to include everyone in the hype.
The collection features skate decks that match the jerseys of the countries in the World Cup. The skate decks were made in collaboration with the team riders’ deck sponsors and has the rider's name on the bottom of the board. Some sponsors include Cliché, DGK, Krooked, Western Edition, and Palace. The sponsors are also matched up with the board that boasts their place of origin or their nationalities.