Free Trend Report Free 2019 Report & eBook

Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book. Our Research Methodology

This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.

Adding Fuel to the Fire by David Mach is Massively Mountainous

 - Aug 27, 2012
References: davidmach & mymodernmet
Magazines appear to be making a comeback in a terrifying way, at least in the Adding Fuel to the Fire art installation. Coming together to form massive waves, they consume everything that is in their path, from trucks and cars to pianos and couches. This mountainous installation has been expertly sculpted to relay a sense of urgency and movement to its audience.

Envisioned by Scottish sculptor David Mach, the Adding Fuel to the Fire art installation immediately builds a connection with its viewers due to the use of familiar objects, whether they are displayed in a familiar manner or not. As stated on his website, "Mach’s practice subverts traditional meanings assigned to objects and reassigns them surreal or anarchic connotations, often surprising the viewer through scale, materiality or concept and prompting the viewer to reconsider their preconceptions."