The Black Starwater beverage has a unique black coloring thanks to the main ingredient of active charcoal that is designed to naturally purify the body. The drink contains a base of mineral water with added charcoal that is designed to improve digestion, whiten teeth and flush out toxins from the body.
Despite its unusual coloring and ingredients, The Black Starwater doesn't have any off putting burnt or charred taste when consumed cold. Instead the charcoal tastes virtually neutral as most mineral waters do. The beverage is engineered to be consumed as an added mineral supplement to increase dietary function and overall health of the body. The tonic helps to rid the consumer of unnecessary toxins naturally while keeping the body healthy and hydrated. While good for the body, the drink should be consumed in moderation.
Key Themes Behind This Trend
- Charcoal Infused Beverages
- Opportunity to create a line of beverages that harness the detoxifying power of activated charcoal for overall body health.
- Functional Mineral Water
- Innovation opportunity to create a new category of functional water that offers added health benefits to consumers.
- Natural Detoxification
- Opportunity for companies to create more naturally sourced products that detoxify the body without the use of harsh chemicals.
Where This Applies
- Beverage Industry
- A sector that could benefit greatly from the addition of functional ingredients such as activated charcoal to create products with added health benefits.
- Health and Wellness Industry
- An industry that could integrate natural and functional ingredients to develop products that focus on promoting overall body health.
- Personal Care Products Industry
- An industry that could benefit from incorporating natural and functional ingredients, such as activated charcoal, to develop products that detoxify and improve the health of the body from the inside out.
