The a2 Milk Half and Half creamer is a new product from the brand focused on providing consumers with a digestion-friendly option when mixing up their morning cup of coffee. The product is made with an all-natural formulation that includes 100% real milk and cream, which is sourced from cows that only naturally product the A2 protein instead of the usual A1 and A1 proteins usually found in traditional offerings on the market. The creamer thus easier to digest when compared to the usual dairy products on the market.
CEO of The a2 Milk Company U.S. Blake Waltrip spoke on the new a2 Milk Half and Half creamer saying, "Half and half is a $1 billion category with very few options for dairy lovers looking for a high-quality product with a premium protein, particularly if they have trouble digesting ordinary cows’ milk. Our a2 Milk Half and Half expands the choices available to consumers who don’t like the sweetness of lactose-free products, the taste of plant-based half and half alternatives, or the digestive difficulties they encounter with regular dairy products.”