Colombian Themed Spring Fashion

A Kind of Guise Unveils its Diverse and Bright SS22 Collection

Fashion label A Kind of Guise introduces its newest collection designed for the Spring/Summer 2022 season. The seasonal pieces are designed with inspiration drawn from Colombia - the capsule takes on the name Radio Medellin.

The Munich-based fashion label dives into learning about the region in an in-depth look at the Colombian lifestyle and its rich history. Some of the notable pieces in the seasonal capsule include the Jakarta jacket that is made from high-quality woven jacquard that was made exclusively for the collection. The rest of the capsule includes knitwear in the form of the merino melange Ferrino Polo as well as the Camilo knit, which is a unique blend that is a shirt and cardigan blend.

Image Credit: A Kind of Guise

Cultural-inspired Fashion
Fashion labels drawing inspiration from diverse cultures to create unique collections for the upcoming seasons.
Sustainable Materials in Fashion
Fashion labels using sustainable materials to create eco-friendly clothing that aligns with customer values.
Fashion Industry and Tourism
Fashion labels teaming up with tourism boards to promote culturally-inspired collections to travelers.

Where This Applies

Fashion
Innovative fashion brands that use inspiration from diverse cultures can attract customers who are looking for unique pieces.
Textile Manufacturing
Sustainable manufacturing practices in materials sourcing, dyeing, and production can differentiate textile producers.
Tourism
Collaboration with fashion brands can help tourism boards extend cultural experiences and promotional opportunities.
SCORE
1.0 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 13%
Activity 6%
Freshness 12%