Revived Snowboard-Centric Capsules

The North Face's '92 RAGE Collection Channels Its Archival Kits

The North Face is always prepared for the colder seasons and its latest '92 RAGE collection channels its archival pieces from the previous era. The original capsule was designed for snowboarding purposes and the revived iteration follows the same suit. The new range is comprised of a wide selection for both men and women, surrounding a vibrant color palette that predominantly highlights blue, magenta, and orange. The apparel options include silhouettes such as boots, pants, long sleeve tees, sweaters, slides, fleece pieces, headwear, a waist bag, and jackets.

Some notable details include the color-blocking design and Aztek pattern that adorns some of the pieces — the fleece sets are lined with the intricate pattern and boast separating vibrant hues. The nostalgic '92 RAGE collection's purple and orange colorway options launch today and are available online at The North Face.

Snowboard-centric Fashion
Opportunity for fashion brands to revive and modernize old snowboarding designs reminiscent of past decades.
Color-blocking Design
Innovation opportunity for textile and printing industries to create color-blocking designs in modern apparel using vibrant hues.
Nostalgic Apparel
Opportunity to capitalize on the nostalgia trend and create modern versions of favorite retro apparel.

Where This Applies

Fashion
The fashion industry can create new designs that revive vintage clothing and old designs.
Textile
Opportunity to print intricate patterns on fabrics to create unique designs for apparel.
Printing
Innovation opportunity for printers to produce modern, vibrant color-blocking designs on various fabrics for creative applications.
SCORE
4.7 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, South America, Europe, Asia, Africa
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 69%
Activity 63%
Freshness 8%