Ideas
Explore the world's #1 largest database of ideas and innovations, with 471,127 inspiring examples.
Trend Reports
Discover why 1,267 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 312,955 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,267 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 312,955 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,212 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 471,127 cutting edge ideas.

Flavored Birch Water

52 North's Birch Sap Water Comes in Flavors Like Raspberry and Mint

— December 18, 2015 — Lifestyle
While birch tree sap water has been consumed in some parts of the world for centuries, alternative water brands like 52 North are now just beginning to come into the spotlight.

52 North acquires its non-GMO organic birch water from the forests of British Columbia, Canada. The water comes in a convenient eco-friendly pouch that's perfectly suited to delivering hydration on the go.

The idea of drinking birch sap water is novel to many consumers, but 52 North takes flavoring a step further by offering varieties that taste link mint or raspberry. In addition to being flavorful, the beverages are rich in potassium, zinc, magnesium and natural electrolytes. The composition of these natural drinks are said to have the power to lower cholesterol, fortify the immune system and contribute to anti-aging with its antioxidant contents.
Trend Themes
1. Birch Water Consumption - Growing interest in birch water as a healthy and flavorful alternative to traditional water sources presents an opportunity for disruptive innovation in the beverage industry.
2. Flavored Water - Innovative flavored options for birch water, such as raspberry and mint, demonstrate a trend towards experimentation with new and unique flavor combinations in the beverage market.
3. All-natural Beverages - Increased demand for all-natural, plant-based drinks like birch water presents an opportunity for the development of new products in the health food and wellness industries.
Industry Implications
1. Beverage Industry - The growing popularity of birch water as a functional, flavorful alternative to traditional water sources presents opportunities for innovation in the beverage industry through the development of new and unique products.
2. Health Food Industry - The all-natural and health benefits of birch water present a unique opportunity for innovation in the health food industry, with the development of new plant-based beverages that offer similar benefits.
3. Wellness Industry - The nutrient-rich content of birch water and its potential health benefits present opportunities for innovation in the wellness industry through the development of products that promote health from the inside out.
3.5
Score
Popularity
Activity
Freshness