High-Tech Vibrant Running Shoes

adidas' Y-3 4D Runner Sneakers are Complete with Firm Carbon

adidas' Y-3 label introduces the new version of the signature 4D Runner silhouette constructed with a sole technical component using a firm Carbon from California. The original iteration was launched last year in a colorway that highlights gray and green, followed by a black and green iteration late last year.

The newest tonal option is offered in a vibrant red accented with hits of white throughout the uppers and it sits on top of the signature green 4D Carbon midsole foundation. To reference the name of the show, the model's midsole is constructed using 4D Futurecraft technology to give lightweight and breathable elements. Notably, the uppers are dual-layered with knit materials in order to maintain a higher level of stability.

4D Print Technology
The use of 4D Futurecraft technology in adidas' Y-3 4D Runner Sneakers presents an opportunity for disruptive innovation in the footwear industry.
Vibrant Colorways
The introduction of vibrant red colorways in high-tech running shoes like adidas' Y-3 4D Runner Sneakers presents an opportunity for disruptive innovation in the fashion industry.
Dual-layered Knit Uppers
The incorporation of dual-layered knit uppers for stability in high-tech running shoes like adidas' Y-3 4D Runner Sneakers presents an opportunity for disruptive innovation in the textile industry.

Sectors Adopting This

Footwear
The use of 4D Futurecraft technology in adidas' Y-3 4D Runner Sneakers presents an opportunity for disruptive innovation in the footwear industry.
Fashion
The introduction of vibrant red colorways in high-tech running shoes like adidas' Y-3 4D Runner Sneakers presents an opportunity for disruptive innovation in the fashion industry.
Textile
The incorporation of dual-layered knit uppers for stability in high-tech running shoes like adidas' Y-3 4D Runner Sneakers presents an opportunity for disruptive innovation in the textile industry.
SCORE
2.6 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, South America, Europe, Asia, Africa
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 36%
Activity 34%
Freshness 8%