40s & Shorties works in collaboration with Los Angeles-based eyewear brand AKILA on a collection of sunglasses for the warmer season. The main design language of the capsule captures the energy of both contributing efforts and its heritage based in Los Angeles. It explores the juxtaposed existence of modern and classic looks with bold designs.
The color palette of the eyewear include black, tortoise, and volt, neon yellow. The eccentric shape of the three eyewear designs are inspired by rectangular looks that captures an old school Los Angeles vibe for a retro touch. The thick temples mark branding accents that nod to 40s & Shorties. Bright images continue of the design with some 90s influences as well.
Image Credit: 40s & Shorties, Akila