'2beautys' by Pilar Castro Evensen is a fashion shoot that juxtaposes dark and light through clothing and makeup. In the first four images, the model's blue makeup motif and royal purple outfit scream drama; in the last three, her breezy, white outfit and natural makeup are innocent and effortless.
See the gallery above for more images from '2beautys' by Pilar Castro Evensen, and keep clicking for more juxtaposed shoots.
Implications - As North American culture continues to embrace egalitarianism, the fashion industry is reflecting this change by utilizing pictorials which feature androgynous models, blurring the lines and demonstrating equality between the two genders. Other industries may also benefit from openly expressing egalitarianism, which in turn conveys the company as progressive and forward-thinking, two qualities consumers are constantly looking for in a company.