One of the most innovative products that Polaroid has created as of late is this 16-megapixel Android camera, which was recently launched at the International 2012 CES (Consumer Electronics Show).
The Polaroid SC1630 Smart Camera has all the usual digital camera features, such as the ability to take 16MP pictures or a 3x optical zoom, but also uses the Android to allow users to connect to the Internet through a Wi-Fi network where they can instantly upload their pictures to social media sites like Facebook and Twitter.
The camera also boast a 3.2-inch touchscreen that makes using its included programs as easy as they would be to operate on your Android phone and features a relatively slim design. Though the price and date of release for this camera hasn't been announced yet, you can always try to scam that information at the 2012 CES.
Key Themes Behind This Trend
- Connected Cameras
- There is an opportunity to develop cameras that allow users to easily post to social media platforms with advanced features like facial recognition.
- Social Media Integration
- There is an opportunity to integrate social media platforms such as Facebook and Instagram with emerging camera technologies to improve the user experience.
- Smart Camera Technology
- There is an opportunity to develop cameras with intuitive touchscreen interfaces and advanced functionality that rival smartphones.
Where This Applies
- Consumer Electronics
- There is an opportunity for consumer electronics companies to create connected cameras with easy integration with social media platforms.
- Photography
- There is an opportunity for photography companies to expand into smart camera technology with touchscreens and advanced features.
- Social Media
- There is an opportunity for social media companies to collaborate with camera manufacturers to create integrated, social media-focused camera technologies.
