Blue Suede Lifestyle Footwear

Another Tonal Design Joins the New Balance 2002r Suede Pack

New Balance continues to grow its 2002r Suede pack with the latest blue suede colorway update to join the roster. The classic sneaker model is made from a blend of both mesh and suede materials throughout the shoe's upper. It has the N logo on the lateral side of the sneaker.

The heel sections apply grey detailing in leather materials for a textural contrast against the royal blue suede base foundation. The grey can also be seen by the dual tonal midsole as it all sits on top of a black rubber outsole foundation. Additionally, on the lateral side of the shoe is a touch of branding that reads miniature "2002r" in a light palette.

Image Credit: New Balance

Suede Lifestyle Footwear
Opportunity for disruptive innovation in athleisure clothing and accessories market.
Tonal Design Footwear
Opportunity for disruptive innovation in the fashion and style market.
Material Blend Sneakers
Opportunity for disruptive innovation in the sports and outdoor gear market.

Sectors Adopting This

Athleisure Clothing and Accessories
A growing market that values comfort and style, presenting opportunities for new and unique footwear products.
Fashion and Style
A dynamic and trend-conscious industry that can benefit from futuristic footwear designs and functional features.
Sports and Outdoor Gear
An industry that can innovate with practical and aesthetic features for sneakers, presenting opportunities for evolving and evergreen footwear designs.
SCORE
0.6 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, South America, Europe, Asia, Africa
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 3%
Activity 1%
Freshness 13%