Tequila-Branded Football Giveaways

1800 Tequila x NY Knicks Debut a Sweepstake for March 29, 2023

1800 Tequila recently launched new sweepstakes for a unique experience to play at Madison Square Garden and tickets to watch the New York Knicks on March 29th.

From January 23, 2023 to March 15, 2023, Knicks fans can enter for a chance to win the opportunity to play in a pick-up fantasy basketball game on the legendary Knicks court at Madison Square Garden on March 29, 2023. Following the scrimmage, winners will also receive lunch at MSG and tickets to the Knicks vs. Heat game that night

The sweeps lighting is from January 23 to March 15th with a prize to play a pickup game on the Knicks court at Madison Square Garden with a friend. After the scrimmage game, winners will be served lunch at MSG and then receive tickets to the Knicks vs. Heat game night of March 29.

Branded Sweepstakes
Opportunity for brands to create unique experiences for customers through sweepstakes or contests.
Fan Engagement Marketing
Opportunity for brands to engage with fans through unique experiences and partnerships, increasing brand loyalty.
Experiential Marketing
Opportunity for brands to create memorable in-person experiences for customers, generating buzz and positive brand sentiment.

Who This Affects Most

Beverage
Brands in the beverage industry can incorporate sweepstakes and unique experiences to engage customers beyond product consumption.
Sports
Teams and organizations in the sports industry can partner with brands to create fan experiences that go beyond game attendance.
Hospitality
Hotels and restaurants in the hospitality industry can offer unique experiences that can be bundled with product purchases, increasing customer satisfaction and loyalty.
SCORE
4.8 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 61%
Activity 68%
Freshness 15%